9781496915825 medium

Aligning Corporate Lifecycles and Product Lifecycles (eBook)

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  • 28,330 Words
  • 84 Pages

In the development of products we tend to segregate the actual position of the corporation and the products, while we should considered both. In a clear evaluation of where the corporation is and where the portfolio is management can determine points of product development needs and market penetration. This book is a theoretical review and application of such activities.

In the development of products we tend to segregate the actual position of the corporation and the products, while we should considered both. In a clear evaluation of where the corporation is and where the portfolio is management can determine points of product development needs and market penetration. This book is a theoretical review and application of such activities.


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by dr. r. n. givhan

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